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We are proud to have launched our Crop to Crop™ program, as part of our sustainability framework.

The initiative, in partnership with Greenfleet, makes it possible for Industry Beans to give back to our local community and native habitat, through tree planting and forest conservation in Australia.​

Every cup of Industry Beans coffee brewed contributes towards planting trees in Australian native forests.

Crop to Crop™

Our Partnership with Greenfleet

We have partnered with Greenfleet for our tree planting initiative.

Greenfleet is a 25 year old not-for-profit organisation and Australia’s first carbon offset provider. We shared a natural alignment with Greenfleet, who are actively protecting the climate by restoring forests, with local community at its heart.

​Focussing on areas which need the most work, Greenfleet plants trees on Industry Bean's behalf throughout Australia on a rotating project basis.

Learn more about their work below.

Crop to Crop™

Our Restoration Project

Our current project contributes towards revegetation in Ledcourt in Victoria. This expansive piece of land on Jardwadjali & Djabwurung Country sits at the base of the the Grampians. Previously cleared for sheep and cattle grazing, the project with will work to restore the cleared areas and bolster the existing ecosystems with ground cover species.

Our community can be proud knowing that every Industry Beans coffee consumed will contribute to this land being restored with native forest.

200 of 1,500 trees planted

Check back regularly to follow our progress on the road to planting 1500 trees in 2024.

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